WYgroup
Ana Maria Andrade is an experienced professional in talent management and organizational culture, currently serving as the Head of People Talent and Culture at WYgroup since September 2022. Previously, Ana Maria Andrade worked at InnoWave Technologies, where a significant tenure from May 2014 to September 2022 included roles as Senior People & Culture Consultant and People & Culture Consultant. Key responsibilities involved the definition and improvement of processes and policies, designing and delivering training programs, managing payroll and compensation and benefits, overseeing the welcoming process and new employee integration, and driving talent management initiatives. Ana Maria Andrade holds a degree from Instituto Superior de Ciências Sociais e Politicas.
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WYgroup
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For the last 22 years, WYgroup has been one of the top leading players in digital marketing, technology, and creativity services in Portugal. It is currently the largest independent group for Marketing and Customer Experience Services in Portugal, with a collaborative framework of 7 independent companies that – together – create synergic dynamics to provide integrated solutions throughout different areas, such as data, brand communication, user-centered design, and technology, to ensure a global 360º solution and add value to its clients. With specialists for every discipline, we deliver end-to-end capabilities across the digital landscape. We offer a wide array of marketing solutions, each tailored to meet our clients’ needs and exceed their expectations. Our nimble structure allows us to adapt promptly to the clients’ needs and to assemble interdisciplinary Project Teams that work closely alongside. We are committed to building a sustainable and long-term growing business through talent and entrepreneurship, within our core expertise of customer experience and marketing services. For 22 years, we have maintained best practices and created long-term value, resulting in consistent performance. WYgroup’s 3000 m2 hub is facing the Santo Amaro de Oeiras beach, in Lisbon, Portugal. WYgroup also has satellite offices in Oporto, Portugal, and Boston, USA. We are expanding our horizons and spreading curiosity all over the world. This means we can strengthen our international partnerships, widen our focus, attract more talented people, and serve our customers better and better.