Yu Xia

Yu Xia has extensive experience in project development and customer engagement across various sectors. Currently leading the X-Culture Kids China project since January 2020, Yu Xia focuses on identifying customer segments and industry verticals with tailored value propositions. Previously, as a Wine Sales Specialist at Norwegian Cruise Line Holdings Ltd. from February 2016 to February 2018, Yu Xia managed wine tasting events and acted as the chief representative to introduce wines to customers. Earlier professional experience includes serving as Center Director at Tianjin Compass-Pearson Education Co., Ltd. from June 2010 to September 2015, where Yu Xia successfully launched a children's English course integrating language learning and right brain development. Yu Xia holds a Master's degree in International Project Development from NEOMA Business School and a Bachelor's degree in Business French from Shanghai University of International Business and Economics.