Joseph Kalina

Joseph Kalina, MBA has a diverse work experience in marketing roles. Joseph is currently working at Xybion Digital as the Marketing Director since April 2022. In this role, they have created a successful Global Go to Market Strategy, resulting in various achievements such as the highest number of demos booked in the company's history and significant growth in LinkedIn followers, SaaS demo bookings, click-through rates, lead generation, web traffic, and demo bookings. Joseph also led the successful product launches of Xybion Digital Pathology and COVAPP, outperforming all product lead generation targets in a shorter period of time. Additionally, their SEO strategy for COVID-19 keywords surpassed the ranking of the FDA on Google SERPs. Prior to their current role, Joseph worked as the Senior Marketing Associate at Xybion Digital from May 2020 to November 2020. Before joining Xybion Digital, they served as the Director of Marketing at Eternal Experts from November 2019 to May 2020, and as the Marketing Manager at Alliance Management, QSR from June 2019 to November 2019. Overall, Joseph brings a wealth of experience and expertise in marketing strategies and has consistently delivered outstanding results throughout their career.

Joseph Kalina, MBA, obtained a Master of Business Administration (MBA) with a specialization in Marketing from Ashworth College from 2019 to 2021. Prior to that, they earned a Bachelor of Science (BS) in Business Administration also from Ashworth College, which they completed from 2012 to 2015. In addition to their formal education, Joseph has obtained certifications in various areas, including "Fundamentals of Digital Marketing" from IAB, "Google Ads Certified" from Google, and "LinkedIn Marketing Solutions" from LinkedIn. However, the specific dates of when these certifications were obtained are not provided.