Tobias Coffman

Tobias Coffman is a seasoned marketing professional with extensive experience in product marketing and UX research. Currently serving as Principal Researcher in UX Research and Consumer Insights at Yahoo since May 2021, Coffman previously held roles such as Senior Manager of Commerce Marketing for Yahoo! Mail and Product Marketing Manager at Crossover Health. Prior positions include Director of Marketing at Richer Poorer, Product Manager at Epson America Inc., and Product Marketing Manager at Jawbone, where responsibilities encompassed marketing strategy and go-to-market planning for wellness products. Coffman also contributed to the growth of Man Crates as Head of Product, overseeing product management and strategic initiatives. A graduate of UCLA Anderson School of Management with an MBA, Coffman also holds a BA in Communications and Business Marketing from Biola University, complemented by a certificate in Design Thinking from Stanford University's d:school.