Cathy Uselton is an experienced professional in content operations and digital marketing, currently serving as the Content Ops Manager at The Yankee Candle Company, Inc. since February 2015. In this role, Cathy coordinates and deploys content for the North American e-commerce website and manages promotion and coupon efforts across various marketing channels. Prior to this, Cathy held the same title at The Orvis Company, where responsibilities included organizing and maintaining content for their e-commerce platforms. Previous experience includes serving as Web Content Manager at Teleflora, overseeing content for both B2B and direct-to-consumer sites, and working as Senior Technical Writer at Innovative Computing Corporation, where technical documentation for logistics management software was created. Cathy’s educational background includes studies at Rose State College and graduation from Choctaw High School.
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