Zefa Hakim

Zefa Hakim is a seasoned product leader with extensive experience in driving product strategy and development across prominent technology companies. Currently serving as the Head of Products for Generative AI, ML, Monetization, and Developer Platform at Yelp, Zefa Hakim specializes in utilizing hyperlocal business information to build intelligent insights products. Previous roles at Amazon included General Manager of Alexa Suggestions and various leadership positions in the Alexa organization, where Zefa Hakim scaled proactive engagement strategies and enhanced voice purchasing capabilities. Zefa Hakim co-founded a stealth food ordering startup and held significant positions at IBM, focusing on product management, SaaS offerings, and strategic partnerships. Zefa Hakim holds advanced degrees in business administration and product leadership from prestigious institutions, including Northwestern University and the University of California, Irvine.