Andy is responsible for the new initiatives in both client and panel facing areas. He was first at YouGov from 2004-2007 as an Account Director, returning in 2010 as Group Director of New Products and from 2014 Chief Innovation Office. He ran the Data Intelligence Unit, responsible for the design and architecture of the data YouGov collects worldwide as well as all the products and services that use it. His focus is now on ensuring that the YouGov Platform delivers to the needs of the clients as well as how they evolve the YouGov member experience. He is at the cutting edge of the industry, making new technologies and mediums improve the way YouGov conducts research.
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