Anna Freeman

Founder & CEO at ZavFit Ltd.

Anna Freeman has a diverse work experience spanning multiple industries. Anna is currently the Founder and CEO of ZavFit Ltd., a position they have held since January 2019. Prior to that, Anna served as the Director of BRAVITY GROUP LTD from March 2017 to December 2018. Anna also co-founded a Fintech Startup in September 2015 and served as a Co-Founder until March 2017.

Earlier in their career, Anna held the position of Head of Proposition & Implementation at Allfunds Bank UK from March 2014 to March 2015. In this role, they were part of a management team tasked with turning around the fortunes of the UK & Ireland business.

Before joining Allfunds Bank UK, Anna worked at Calastone, a fast-growing Fintech company. Anna served as the Managing Director - Strategic Relations from October 2012 to February 2014 and as the Director - Client Relations from January 2009 to October 2012. At Calastone, Anna focused on developing new business and building a team to drive organic growth.

Anna's earlier experience includes working at SimCorp, where they ran the FIX side of the business after the company acquired Solutionforge, a startup they were part of. Anna began their career as a Process Leadership Sponsored Undergraduate at Ford Motor Company, where they worked from June 1999 to September 2001.

Anna Freeman attended UCL from 1998 to 2002, where they obtained a Bachelor of Science (BSc) degree in Information Systems Management.

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