Tatyana Bacon

Tatyana Bacon has a diverse and extensive work experience. Tatyana is currently the Head of Consumer Insights at Zaxby's Franchising LLC since September 2022. Before that, they worked at Visa as Director of Global Insights & Analytics from April 2022 to September 2022. Prior to that, they were with Inspire Brands for several years, where they held roles such as Director of Product Insights and Consumer Insights Manager. At Inspire Brands, Tatyana demonstrated strategic planning and leadership skills, enhancing the brand recognition of Arby's and driving key market research projects. Before joining Inspire Brands, they worked as a Research Manager at The Marketing Workshop and as a Sr. Account Executive at Deep Blue Insight Group, Inc. Tatyana has expertise in consumer insights, market research, and analytics, with a track record of delivering impactful results and driving innovation in various organizations.

Tatyana Bacon earned a Bachelor's degree in Anthropology from the University of Michigan-Dearborn in 2004. Tatyana later pursued a Master's degree in Gender Studies from the same institution, completing it in 2005. In 2020, Tatyana also obtained a certification in Principles of Market Research from The University of Georgia.