Kimberly Mabe

Svp, Corporate Digital at Zeno Group

Kimberly Mabe has a diverse work experience spanning over several years. Kimberly began their career as a Client Service Intern at Clean Design in 2009. Kimberly then moved on to work as a Service Coordinator at Cary Alarm Company Inc., where they gained valuable skills in time management and customer service. In 2010, they took on an Arena Marketing Internship at RBC Center (now PNC Arena), which introduced their to social media and helped shape their career path. From 2011 to 2012, they worked at Ignite Social Media as an Account Coordinator, managing day-to-day responsibilities and serving as a liaison between clients and internal teams. In 2013, they joined Capstrat as an Account Executive, where they managed multiple statewide and global social media accounts and took on responsibilities such as content creation and strategic counsel. Kimberly then progressed to roles with increasing leadership responsibilities at Capstrat, including Social Media Manager, Associate Director of Social Media, and Director of Social Media. In 2017, they joined Ketchum as the Director of Social Media and later became the VP and Director of Digital Strategy. Currently, they hold the position of VP of Corporate Digital at Zeno Group, where they have taken on increased responsibilities as the SVP of Corporate Digital. Throughout their career, Kimberly has demonstrated a strong passion for social media, digital strategy, and team management, consistently delivering measurable and effective campaigns for various clients.

Kimberly Mabe attended Elon University from 2007 to 2011, where they pursued a Bachelor of Arts degree in Strategic Communications. Kimberly graduated with honors, earning the distinction of Cum Laude.

Links


Org chart

Timeline

  • Svp, Corporate Digital

    July, 2022 - present

  • VP Corporate Digital

    June, 2021