Natalie Taylor

Natalie Taylor has a diverse work experience spanning various roles and industries. Natalie currently works at Zeno Group as a Senior Analyst, where they are responsible for measuring and reporting on global clients, translating data into insights and impactful visuals. Natalie also uses Adobe Analytics for web tagging and to connect earned media efforts to revenue. Natalie automates data analysis and cleansing processes using Alteryx and Tableau.

Before joining Zeno Group, Natalie worked at Victory Gardens Theater as a Rockefeller Data Base Analyst. In this role, they managed data collection and conducted primary research to analyze trends and insights. Natalie created reports with data visualization to showcase the likelihood of different demographics making social change after viewing a performance. Natalie also designed surveys to expand the Rockefeller Grant database.

Prior to that, Natalie was a Marketing Associate at Melcher+Tucker Consultants. Natalie was responsible for marketing activities and worked in this role from February 2019 to January 2021.

Earlier in their career, Natalie gained experience as a Public Relations Account Assistant at Salmon Borre Group, as an Opinions Editor at The DePaulia, as a Public Affairs Account Intern at Res Publica Group, and as a Business Engagement & Outreach intern at World Business Chicago.

Natalie started their career as a Marketing Intern at Renovo Financial, LLC, and as a Public Relations & Social Media Intern at Social Sparkling Wine.

Overall, Natalie Taylor has a strong background in data analysis, marketing, public relations, and media engagement across multiple industries. Natalie continues to expand their skills and expertise in measurement, reporting, and data visualization.

Natalie Taylor has a strong education background in the field of public relations and advertising. Natalie obtained their Bachelor of Arts degree from DePaul University in 2018, majoring in English Literature, Public Relations, and Advertising. In 2016, Natalie participated in a study abroad program at the University of Westminster, where they focused on English Literature and Creative Writing. Building upon their undergraduate education, Natalie pursued a Master of Arts degree in Public Relations and Advertising at DePaul University from 2017 to 2019. Natalie'sacademic journey in these institutions showcases their dedication to honing their skills and knowledge in the field of communication and marketing.