Meet the team

Meet the Team That is Helping Snap Rebound in 2020

By George Paul

Last updated: Feb 15, 2023

Snap, the company behind Snapchat, is rebounding from an ad revenue slump caused by the coronavirus. Here's a look at the members of Snap's team who are working to ensure its continued success.

Editorial credit: Ink Drop / Shutterstock.
Editorial credit: Ink Drop / Shutterstock.

Meet Snap's executive team

Lets meet the team driving Snap’s rebound.

Snap Desktop

Sean Mills heads up Snap’s orginal content, including Shows, which have spiked in popularity during COVID-19, as users increased their watch time of Shows content by 45% year-on-year in Q2 2020. Under his guidance, Snapchat has produced original shows that are resonating with its audience. For instance, 28 million viewers tuned into the finale of Snapchat’s sleeper hit Endless Summer. While other Snapchat shows, like Dead Girls and Deep Creek, have garnered 14 million and 18 million views, respectively.

Peter Sellis is Snap’s Director of Revenue Product, which means he oversee’s most of the company’s advertising offerings. This includes the app's sponsored content like face lenses and geofilters as well as Snap Ads videos. Sellis will remain a central figure in Snap's ad products, as the company recently launched Dynamic Ads globally and stated in an earnings presentation that, “advertisers are already seeing early success with this new ad format.”

Another crucial member of Snap’s team is Oona King, the company’s Vice President of Diversity and Inclusion. King, a former Google exec, has had the important role of guiding the company through a tumultuous period of protests and activism in response to racial injustice in the US. In June 2020, King apologized for the distribution of a Juneteeth filter that many users found offensive. As the company moves forward, King’s input will be especially important to avoid additional gaffs which could set back the hard won progress the company has made.

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