23XI Racing – pronounced twenty-three eleven – was founded by NBA legend Michael Jordan and three-time Daytona 500 winner Denny Hamlin in 2020. Rising NASCAR stars Bubba Wallace and Tyler Reddick are the team’s drivers. 23XI Racing’s No. 23 Toyota Camry made its NASCAR Cup Series debut at the Daytona 500 on February 14, 2021, at Daytona International Speedway. The team then expanded to add a second full-time entry with the No. 45 Toyota Camry and occasional third car entry with the No. 67 Toyota Camry.

Automotive

23XI Racing

Steve Lauletta

Kerri Berryman Cpa

Christopher Seymour

Shannon Hooper

Nikita Smith

Kreig Robinson

David Bryant

Jamie Ruiz

The Marketing and Communications team at 23XI Racing is responsible for promoting the team's brand and enhancing its visibility within the NASCAR community and beyond. This includes developing marketing strategies, managing digital outreach, fostering partnerships, and communicating with fans, media, and stakeholders. By leveraging the unique intersection of sports and entertainment, the team aims to engage audiences and drive support for the drivers and the overall mission of 23XI Racing.

Marketing and Communications

Technical Operations

Human Resources Team

Marketing and Communications

About

Team members

Other teams at 23XI Racing

Technical Operations

Human Resources Team