Vanessa Ribeiro has a diverse work experience in the field of digital media and advertising. Vanessa currently holds the position of Senior Account Manager at 365Scores since 2022. Prior to this, they worked at Rede Globo as an Analyst of Digital Media and Programmatic from 2018 to 2022. Vanessa's previous role at Operative was as an Ad Operations Manager from 2014 to 2018. In this role, they were responsible for creating and analyzing KPIs, programming campaigns, managing partnerships and operations, providing support to external clients, monitoring campaign history, and generating customized reports. Before that, they worked as an Ad Operations Coordinator at Operative from 2011 to 2014, and as an Ad Operations Assistant at Operative from 2010 to 2012. In these roles, they focused on ad trafficking, campaign management, technical analysis, and report generation for various online advertising platforms and websites.
Vanessa Ribeiro obtained a certification in Marketing de Perfomance from Impacta Tecnologia in 2015. This certification covered various subjects including SEM, Social Media, BI, SEO, Display, RTB, Retargeting, DSP, Analytics, and Modelos de Atribuição. Additionally, they earned a degree in Comunicação Social - Publicidade e Propaganda from Uninove - Universidade Nove de Julho between 2007 and 2010. It is also mentioned that they have an additional certification in Marketing Digital from IAB, but the specific details, such as the obtained month and year, are not provided.
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