Pamela Padilla

Pamela Padilla is currently working as a Senior Planner at 4am Saatchi & Saatchi, focusing on developing media strategies for active brands in the country. Pamela efficiently allocates budgets based on specific KPIs and targets, analyzes and negotiates media proposals, and coordinates campaign executions with the regional team. With experience in various roles in marketing and media buying, Pamela has a strong background in negotiating, planning events, and supervising staff to ensure excellent customer service. Pamela holds a Master of Business Administration from ENEB - Escuela de Negocios Europea de Barcelona and has completed a student exchange program in Marketing from Universidad Iberoamericana Puebla.