Taylor Oberdiear

Lead Insights Account Manager at 84.51°

Taylor Oberdiear has a diverse range of work experience in the retail and consumer insights industry. They currently work as a Lead Insights Account Manager at 84.51°, a retail data science and insights company. In this role, they help create personalized and valuable experiences for shoppers across the path to purchase.

Prior to their current position, Taylor worked at Hy-Vee, Inc. They held multiple roles within the company, including Consumer Insights Manager, Senior Consumer Insights Strategist, and Consumer Insights Strategist. During this time, they gained valuable experience in consumer insights and strategy development.

Before joining Hy-Vee, Taylor worked at SMG - Service Management Group as a Consumer Insights Manager and Consumer Insights Analyst. In these roles, they were responsible for managing consumer insights initiatives and analyzing data to provide valuable insights.

Taylor also has experience working at Target as an Executive Team Leader Human Resource, where they were involved in human resource management.

Overall, Taylor's work experience demonstrates their expertise in consumer insights, strategy development, and retail data science.

Taylor Oberdiear received a Bachelor's Degree in Psychology from Western Illinois University in 2013 and later earned a Master of Science (M.S.) in Industrial and Organizational Psychology from Missouri State University in 2015.

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Previous companies

SMG logo
Target logo
Hy-Vee logo

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Timeline

  • Lead Insights Account Manager

    May, 2022 - present

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