Carmen Wong

Carmen Wong is currently the Customer Success Director, APAC at Adthena. Carmen has been with the company since December 2020 and in their current role for just over a year. Prior to their current role, they were the Senior Customer Success Manager - APAC from July 2017 to November 2020 and the Customer Success Manager - APAC from December 2016 to July 2017. Carmen Wong has also worked as the Digital Manager at Starcom MediaVest Group from April 2014 to December 2016 where they were responsible for research, development, and presentation of digital media plans and buys consisting of multiple online channels such as Display, Online Video, Search, Social, and Mobile. Carmen also managed campaigns implementation and reporting process, maintained relationships with key media owners and clients, processed digital invoices and solved finance account queries, did monthly budget reconciliation and budget forecasting, and managed self-serve campaigns Adwords (SEM), Facebook, and YouTube account. Carmen Wong has worked with clients such as UBS, AIA Insurance, Mead Johnson Nutrition, AB InBev, Mannings, BlackBerry, and Heineken. Carmen has also been nominated for the MARKies Awards 2015 for best idea digital for their work on the Mead Johnson Nutrition: Content Integration with Babykingdom campaign.

Carmen Wong has a Bachelor of Commerce (B.Com.) in Marketing from the University of Technology, Sydney and is certified as an Adthena Certified CI professional. Carmen attended Macarthur Girls High School.

Carmen Wong reports to Steve Anderton, VP, Australia & New Zealand.