Analytic Partners Recognized as a Leader by The Forrester Wave, Marketing Measurement & Optimization, Q3 2023 Report “Analytic Partners dominates with data-driven marketing insights.”
Analytic Partners is the leader in commercial analytics. Through a combination of expert guidance and technology, we help the world’s largest brands make forward-looking decisions to drive business growth. GPS Enterprise's platform provides adaptive solutions for deeper business understanding and empowers marketers to make proactive decisions that boost their brands. We turn data into expertise so that our customers can create powerful connections with their customers and achieve commercial success.
We’re growing fast, with global operations across our full-service offices in New York City, Miami, Broomfield, Charlottesville, Dallas, Dublin, London, Paris, Hamburg, Munich, Sydney, Melbourne, Singapore, and Shanghai.
What you’ll be doing:
- Market Research
- Keep pace with the evolving analytics market in Europe- Research target brands and their market challenges- Develop compelling presentations- Demand Generation and Lead Nurturing
- Lead and execute lead generation campaigns with third parties- Develop demand generation campaigns with the Global Demand Gen Director and local market leads- Create pre- and post-event communication for conferences, webinars, or other lead-generation campaigns- Support e-mail marketing initiatives within the EMEA region- Track regional campaign success in close collaboration with Marketing Operations- Account-based Marketing
- Translate market research into E-Mail messaging, Digital Ads campaigns, Direct Mail, or more creative approaches- Create e-mails for the execution of the ABM campaign with the Global Content Manager and local market leads- Analyse and report the results of ABM campaigns- Event Organization and PR Management
- Coordinate marketing projects and initiatives- Manage vendor relationships- Manage internal stakeholders of the local Client Engagement Team- Work closely with the marketing team to stay on message and on brand – working as part of the global marketing team
What we look for in you:
- Possess 3-4 years of marketing experience with a background in business-related studies
- Exhibit self-drive, solution-oriented mindset, and readiness to take ownership of tasks
- Demonstrate high organisational skills and the ability to prioritise effectively
- Display proficiency in communication and the capability to collaborate across various departments and seniority levels
- Showcase analytical skills in creating and presenting campaign reports
- Proficiency in MS Office applications such as Word, Excel, and PowerPoint
- Exhibit proficiency in both verbal and written English
- Additional creative writing skills to facilitate content creation (emails, case studies, blogs, etc.) are advantageous
- Knowledge of German or French to support local marketing activities is a valuable asset
- Flexibility with travel arrangements