Marketing Lead

Animaker is looking for an energetic and ambitious Lead Marketer. As a fast-paced startup with revolutionary, innovative products in visual content creation space, we aim to create a difference and delight our customers. We have over 10 million users from 170 countries; 78 + of them are Fortune 500 companies like Wal-mart, Ford, GM, GE, AT&T, Microsoft, Google, Unilever etc.

We are the recipients of various accolades such as “Smart Startup” for the year 2017 by Economic Times, “One of the top startups in Europe” by TheNextWeb,“Best Startup” by CII (under the category, Information technology startups), one of the top 50 startups in 2018 by Smart CEO.

Your typical day might include the following:

• Develop and own the vision, strategy, and roadmap for the future of marketing, Messaging, User Engagement, and Virality at Animaker. How to retain users, how do we acquire them, what does the user journey look like and how do we make that viral? What should we prioritize for impact on MAU’s and help people understand what Animaker is and what they can use Animaker for?
• Strong experience in Product Launch & features launch. Hands-on experience in both Online PR & Online media.
• Had experience in Growth (Understand how to grow millions of users for a Global Product).
• Hands-on experience with SEO and web analytic tools such as Google Analytics,
• Mode, Looker, Search Console, SEMRush, Ahrefs, Dragon Metrics, Screamingfrog, and Botify1
• Product Marketing - Customer Onboarding, Product virality & User behavior. Know how
• to make data-based decisions.
• Content Marketing - A Love for Youtube video making, webinar, Instagram, TikTok, etc.
• Strong Video-based Content experience.
• Strong in Multiple Customer acquisition channels like social media, Organic SEO & Paid Campaigns, Influencer partnerships, etc.
• Understand what it takes to build a great brand.
• Experience in building, scaling & maintaining a world-class marketing team.
• Tool Master - At Animaker we try almost every tool on the planet to get what we want.
• Set crazy big goals for your teams, and regularly hit them!

This job might be for you if you have:

• More than 6+ years of experience leading growth and Product Marketing teams, and experience leading multiple streams of work with multiple teams and roadmaps – experience with Video marketing & growth is a huge plus.
• Have experience managing Product Marketers & Content Marketers to deliver on the strategy and build their key craft areas.
• Someone who enjoys leading a team of amazing people to market innovative solutions and can point to an impressive record of doing so.
• Really strong content skill set. Understands more than just the fundamentals of good
• content, loves seamless and simple visuals and is going to be ruthless in protecting that.
• A strong communicator – webinars, Demos, etc
• Great with data (both qualitative and quantitative) and loves turning insights into actions.