Yuri Gonçalves, currently serving as Ecommerce Manager at Arezzo&Co since May 2017, oversees the e-commerce channel's performance for the SCHUTZ brand, managing Opex and Capex expenditures while coordinating teams in Marketing, Product, Technology, and Projects. Notable achievements include a complete platform overhaul and app launch in 2022, the introduction of a new clothing category with advanced customer engagement tools, and the creation of the SCHUTZCIETY subscription plan. Previously, Yuri has held roles as Group Product Manager and Product Manager, contributing to the development of various applications and sales platforms, as well as leading innovation initiatives at Arezzo&Co. With a background in design as a former Art Director and Graphic Designer, and an extensive academic education in advertising, business management, and social media, Yuri possesses a robust skill set in both creative and strategic aspects of marketing.
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