Guillaume Brodeur is an experienced marketing professional currently serving as the Shopper Marketing Manager for Quebec & Atlantic at Vins Arterra Canada since December 2024. Prior to this role, Guillaume held several positions at BRP from September 2020 to December 2024, including Lead Customer Engagement & Media for Sea-Doo and Global Marketing Strategy & Experiential for Ski-Doo and Lynx. Additional experience includes roles at Air Canada as Chef campaign marketing for products and loyalty, project management at Randstad Canada, marketing consultancy at Metro Inc., retail marketing specialization at L'Oréal, and electronics expertise at Future Shop. Guillaume holds a Bachelor of Business Administration in Marketing from Université du Québec à Trois-Rivières and a technical diploma in business management from Cégep Édouard-Montpetit.
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