Jennifer Salera Hoynes

Jennifer Salera Hoynes has a diverse and extensive work experience in various marketing roles. Jennifer is currently serving as the Global Marketing Director at Ashcroft Inc. since February 2020. Prior to this, they worked at Gartner as the Senior Director, Creative Center of Excellence from November 2016 to August 2019. In 2016, they held the position of Director of Media at Story Worldwide, where they led the content distribution strategy planning for key accounts. From 2015 to 2016, Jennifer worked as a Marketing Consultant, managing various marketing campaigns for different organizations and agencies. Jennifer also has experience working at Webster Bank as the SVP, Director of Brand Management and Market Research, and as the VP Brand Management. Jennifer has also held consultant positions at Catapult Marketing - Interactive Division, Victorinox Swiss Army, and Byte Interactive (Story Worldwide). Earlier in their career, they worked at Nestle Waters North America as a Senior Marketing Manager, Lead Generation, Marketing Manager, Customer Relationship, and Associate Marketing Manager, Retention & Business Development. Finally, they also gained experience as a Senior Account Executive at Colangelo Synergy Marketing, working with key accounts such as Nestle Waters N. A. and Clorox Pet Products.

Jennifer Salera Hoynes completed their undergraduate studies at the University of Virginia from 1991 to 1994. Jennifer received a B.A. with Distinction in Interdisciplinary studies in Business, Marketing, Media, and Communications. Additionally, they have obtained certifications in HubSpot Marketing Software from HubSpot Academy and as a StoryBrand Certified Guide from Donald Miller Words, LLC, both in 2023.