Fajar Nugraha

Fajar Nugraha currently serves as the Head of Core Sports Category and Sports Marketing at ASICS Indonesia, a position held since May 2019, overseeing strategic marketing, brand communication, public relations, sports marketing, digital marketing, and trade marketing. Prior to this role, Fajar worked as a Loyalty Account Manager at PT GTech Digital Asia, where the focus was on enhancing customer experiences across multiple channels. Fajar's earlier experience includes a senior marketing role at Puma Group, business development at The Footballicious sports marketing agency, and a marketing communication position at Nutrifood. Academically, Fajar holds a Master of Management in Marketing from Universitas Prasetiya Mulya and a Bachelor of Computer Science in Software Engineering from BINUS University.