Cristóbal Olivares Mercado

Cristóbal Olivares Mercado has extensive experience in the field of marketing and communications. Cristóbal has held various leadership roles in companies such as Balloon Latam, Principal Financial Group, and Herbalife Nutrition. Cristóbal also founded their own digital marketing agency, Cactus Digital, where Cristóbal provided strategic digital communication services to a diverse range of clients. Cristóbal's educational background includes a degree in Journalism from Universidad del Desarrollo and additional diplomas in Marketing Digital and Corporate Communication from Pontificia Universidad Católica de Chile.