Audrey McNicholl

Audrey McNicholl is a seasoned digital marketing professional with extensive experience in social media buying and strategic advertising. Currently serving as a Senior Social Media Buyer at Basis Technologies since July 2022, Audrey has successfully managed and optimized paid social campaigns for notable clients such as the Museum of Ice Cream and Bumblebee Seafoods, while also developing best practices and training initiatives for team members. Prior to this role, Audrey held positions at Sprinklr and New Engen, Inc., where campaign execution and performance analysis were key responsibilities. With a Bachelor’s degree in Business Administration with a focus on Marketing and Finance from Gonzaga University, Audrey possesses a strong foundation in both analytical and creative aspects of marketing.