Alec Piliafas

Executive Vice President, Head Of Healthcare Paid Media at BCW

Alec Piliafas has over ten years of work experience in various roles within the marketing and communications industry. Alec currently works at BCW Global as the Executive Vice President, Head of Healthcare Paid Media. Prior to their current role, Alec held the position of Senior Vice President, Digital Health and Head of Healthcare Paid Media at BCW Global.

Before joining BCW Global, Alec worked at APD NYC as a Managing Partner/Freelance Paid Media Lead, where they provided performance marketing services to a range of clients across different industries.

Alec also has experience in the wellness industry, as they served as a Partner and Head of Marketing at Helias Oils, where they specialized in promoting all-natural wellness products.

In addition, Alec has worked at Intouch Solutions as a Group Director, Paid Social, and at 360i as a Director of Social. Alec has also held positions at We Are Social, Levi Strauss & Co., MSLGROUP, and Greenleaf Hospitality Group.

Throughout their career, Alec has built a strong expertise in digital marketing strategy, performance media, social media, influencer marketing, and analytics.

Alec Piliafas holds a B.A degree in Public Relations from Western Michigan University.

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Timeline

  • Executive Vice President, Head Of Healthcare Paid Media

    November, 2023 - present

  • Senior Vice President, Digital Health; Head Of Healthcare Paid Media

    November, 2020