Tucker Berardi

Marketing Manager, Digital + Content at Bearing

Tucker Berardi has a diverse work experience in various marketing and content-related roles. Tucker started their career as an Intern at Budsies in 2016 before taking on the position of University Press Features Editor at Florida Atlantic University from 2016 to 2017. Afterward, they joined southfloridagaynews.com as a Digital Content Manager from 2014 to 2019, where they led the social strategy, managed website content, and oversaw booth presence at events.

From 2018 to 2022, Tucker worked at the Institute for Public Relations, where they served as the Video Manager and Motion Designer. Tucker handled all aspects of the video production pipeline, directed filmography and lighting for content shoots, and adapted to online production during the pandemic. Additionally, they worked as a Freelance Video Producer and Social Media Specialist at the University of Florida during this time, where they designed creative assets, wrote social media copy, and taught courses on creative software and web design.

In 2019, Tucker joined SCAD Media, LLC as a Content Manager, leading blog and email content strategies, as well as overseeing 2D and 3D animation projects. Tucker then moved on to CognitOps in 2022 as a Digital Marketing Manager, where they led the digital marketing strategy for a B2B SaaS solution in the warehousing industry. Tucker achieved significant results such as reducing LinkedIn Ad Cost Per Click from $25.69 to $1.78, doubling click rates, and expanding the organic post strategy.

Most recently, Tucker joined FloorFound in 2022 as a Marketing Specialist, where they successfully increased the open rates of their biweekly newsletter.

Currently, Tucker holds the position of Marketing Manager, Digital + Content at Bearing, starting in 2023.

Tucker Berardi completed a Master's degree in Journalism at the University of Florida from 2017 to 2019. Prior to that, from 2014 to 2017, Tucker attended Florida Atlantic University, although the degree and field of study completed during this period are unknown.

Links

Previous companies

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Timeline

  • Marketing Manager, Digital + Content

    January, 2023 - present