Arul Vaz

Global A2p Messaging Lead at BICS

Arul Vaz has a diverse and extensive work experience spanning multiple industries and roles. Arul currently works at BICS in the Partnerships & IoT department since 2021. Prior to that, they worked at VISION Consulting as a Management Consultant from 2017 to 2020. In this role, they conducted various projects, including a change program for a UK gas distributor and setting up a self-serve organization for a telecom company in the Caribbean.

Before joining VISION Consulting, Arul was the AVP - Business & Growth at Hungama from 2014 to 2016. Here, they managed partner relationships and defined the entertainment strategy to drive revenues for the company's core services. Arul was also the Marketing Director & Lead 4G at Airtel in 2014.

Arul's experience in the telecom sector extends to their tenure at Hutchison Telecoms from 2010 to 2013, where they served as the Head - Revenue & Lead 3G. In this role, they launched and managed the mobile broadband (3G) business, including network planning and monetization.

Prior to that, Arul worked at Vodafone India from 2003 to 2010, initially joining at an entry-level position and being promoted to Head - Multiple Functions - Roaming & Postpaid. Their responsibilities included managing operations in the largest circle, forming the Central Roaming team, and driving a product roadmap. The roaming function contributed significantly to the company's revenues.

Arul started their career at Aditya Birla Group in 2001 as a Deputy Manager Marketing. In this role, they focused on increasing market share, expanding the distribution network, and improving inventory turns for Grasim Suiting.

In summary, Arul Vaz has a strong background in management consulting, business development, marketing, and revenue management in the telecom and entertainment sectors.

Arul Vaz earned a Bachelor's Degree in Business/Commerce from Sydenham Institute of Management Studies, Research and Entrepreneurship Education, which they attended from 1995 to 1998. Following this, they pursued a Master of Business Administration (M.B.A.) in Business, Management, Marketing, and Related Support Services from the Goa Institute of Management (GIM) from 1999 to 2001.

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