Joe Bucherer

Joe Bucherer has worked in the analytics industry since 1999. Joe began their career at Nielsen, where they held various roles including Vice President - Segmentation Analytics, Vice President, Marketing - US Home Scan Business Unit, Managing Vice President - Advanced Modeling & Analytics, and Vice President - Group Account Director. In 2007, they were promoted to Vice President - Global Director, Consumer & Shopper Insights. In 2012, they moved to Oracle Data Cloud (Datalogix) as Head of CPG Client Analytics. In 2021, they joined Big Chalk Analytics as Sr. Analytics Engagement Lead.

Joe Bucherer holds a Master of Arts in Experimental Psychology from St. John's University and a Bachelor of Arts in Psychology from William Paterson University of New Jersey.