Scott Roy is a seasoned Senior User Experience Designer with extensive experience in product strategy, user interface design, and user experience research across multiple industries. Currently at Big Deal Design since September 2017, Scott focuses on improving customer experience through field research and data analytics while designing workflows and user interfaces for PaaS and SaaS platforms. Previous roles include Senior User Experience Lead positions at FlightSafety International and The Michaels Companies, Inc., as well as significant contributions at Central Dispatch and Cox Automotive, where Scott established UX labs and developed design systems. Scott's career began with a strong foundation in user experience at companies such as American Airlines and St. Jude Medical, showcasing a commitment to user-centered design and cross-functional collaboration throughout various projects.