Wake Coulter

Wake Coulter is a seasoned design professional currently serving as the Brand Design Lead at Blank Street since September 2021, where key achievements include compiling a comprehensive brand book, managing a diverse design team, and creating impactful visual assets such as custom packaging for coffee products. Prior experience includes roles as a Brand Designer at Blank Street, contributing to a significant visual identity refresh and overseeing the expansion of marketing teams, as well as a Designer at Madwell, where contributions to advertising campaigns enhanced brand recognition. Early career experience involves internships at Kokoro & Moi and IBM, focusing on brand identity and user experience design. Wake Coulter holds a Bachelor of Arts in Art and Design with a Minor in Art History from the University of Michigan.