Mikael Moral

Mikael Moral possesses extensive experience in digital marketing and e-commerce, primarily within the financial and telecommunications sectors. From October 2014 to December 2016, Mikael served as Responsable Marketing Digital, Media & Performance International at BNP Paribas Personal Finance, where responsibilities included defining European B2C digital acquisition strategy and managing annual budgets. Prior to this role, Mikael supported six countries in optimizing their digital marketing initiatives as Responsable marketing digital International. Experience at Bouygues Telecom included managing e-commerce sales strategies and a team of five as Responsable E-Commerce Grand Public, along with project management for return on investment traffic generation strategies as Chef de Projet Génération de Trafic ROI. Early career roles included leading digital strategy for the automotive portal Turbo.fr at Oxygem - M6 WEB and serving as Chef de Produit Senior at M6 Publicité, where product strategy and commercial proposals were key responsibilities. Mikael holds an education from IPAG Business School.