Marketing and Customer Experience Team
About
The Marketing and Customer Experience Team at bol.com focuses on enhancing customer engagement and satisfaction by developing targeted promotions, effective marketing campaigns, and sustainable practices. This team utilizes UX research to optimize the online shopping experience, drives e-commerce growth, and cultivates customer loyalty through personalized marketing strategies.
Team members
AB
Amanda Ten Brink
Lead UX Research
BT
Boukje Taphoorn
Chief Marketing & Sustainabili...
EM
Elisa Maira
UX Research Lead
Esther Elberse
Head of Performance Marketing
Fiona Vanderbroeck
Director Customer Marketing & ...
Jasper van der Linde...
Head of Customer Journey, Prom...
Jolanda van Den Brin...
Marketing Manager E-commerce
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