Matthew Roberts

Matthew Roberts is an accomplished Lead Product Manager at Boots UK, with a strong background in product ownership and management across various industries. With experience in conversion rate optimization at Halfords and collaboration with technical teams at Dunelm, Matthew specializes in data-driven decision-making to enhance customer engagement. Previous roles include overseeing B2B relationships at Superdry and managing the Martech and AdTech stack at Next, along with business development at Shell Energy Retail and Bam Life. Matthew holds a Bachelor of Music from the University of South Wales and has extensive expertise in marketing campaigns, relationship management, and operational tasks in both domestic and international markets.