Alessandra Pedrazzoli currently serves as Advertising Manager at BPER Banca since October 2022. With a strong background in digital marketing, Alessandra has held the position of Digital Partner and Digital Leader at iProspect since March 2018. Previous roles include Media Manager at Neo@Ogilvy, Search Advertising Services Manager at Sems S.r.l., Search Engine Specialist at GroupM, and Account Manager at Yahoo, with a focus on managing marketing strategies, optimizing campaigns, and driving digital initiatives. Alessandra holds a degree in Scienze e tecnologie della comunicazione with a specialization in Marketing from IULM University, completed in 2005.
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