Verica Pavlovic

Verica Pavlovic is the current Chief People Officer at SendinBlue. Verica has held this position since November 2019. Prior to that, they were with SendinBlue for 3 years as the Chief People Officer.

Sendinblue is a digital marketing platform that empowers businesses to build customer relationships through end-to-end digital marketing campaigns, transactional messaging and marketing automation. Unlike other marketing solutions built for enterprise-level budgets and expertise, Sendinblue tailors its all-in-one suite to suit the marketing needs of growing SMBs in tough markets.

Founded in 2012 by Armand Thiberge, Sendinblue supports more than 300,000 active users across 160 countries. Headquartered in Paris with offices in Noida and Bangalore, Seattle, Toronto, Berlin, Sofia, Thessaloniki and Tel Aviv, Sendinblue strives to make the smartest and most initiative marketing platform accessible to all businesses.

Pavlovic has been instrumental in driving the company's growth since they joined in 2016. Under their leadership, Sendinblue has seen a 60% increase in revenue year over year. Verica is passionate about making a difference for small businesses and helping them grow their customer base through innovative marketing campaigns.

In their free time, Pavlovic enjoys traveling and spending time with their family.

Verica Pavlovic has a Master 2 in Human Resources Management/Personnel Administration, General from CIFFOP - Université Panthéon Assas (Paris II). Verica also has certification from The Ken Blanchard Companies in High Performing Teams, Leading People Through Change, and Management Essentials. In addition, they are certified by docendi in Impactful Presentation (public speaking) and Project Management.

Verica Pavlovic reports to Armand Thiberge, Founder & CEO. They work with Julien Champseix - CISO, Maximilian Modl - CEO, GmbH, and Jeremy Cahen - Chief Product Officer.