Heather Lee

Director Of Brand Marketing at Brightline

Heather Lee has extensive work experience in various roles within the marketing and branding industry. Heather is currently the Director of Brand Marketing at Brightline, a virtual mental health provider for children and teenagers. In this role, Heather oversees the implementation of evidence-based programs and a family-focused approach to provide nationwide care.

Prior to their current position, Heather worked at Visa as a Content Marketing Manager for Visa Business Solutions. Heather was responsible for planning, developing, and executing thought leadership content to raise awareness of VBS's products and solutions. Additionally, they managed creative agency relationships and ensured the timely creation, delivery, and promotion of outbound promotional activities.

Heather also held the role of Branding Lead at EY's Global Innovation Ventures, where they oversaw branding initiatives and strategy from April 2018 to April 2019. Before that, they served as the Director of Marketing at Remote Year, where they developed marketing and content strategies across various communication channels, managed remote teams of freelancers and content specialists, and ensured that marketing efforts aligned with the brand's goals.

Additionally, Heather has experience as a Marketing Consultant working as a freelancer in 2015 and served as the Chief Marketing Officer at Startupbootcamp from February 2014 to February 2015. Heather has also worked at Spring.me as a Content Coordinator, AVOS Systems Inc. as a Content & Design Intern, and Sony Pictures Entertainment as a Sony Movie Channel Digital Intern.

Heather'searliest work experience was at Annenberg TV News, where they held various positions such as Web Content Supervisor, Studio Director, Technical Director, Streambox Operator, Graphics and Audio Operator for daily live broadcasts.

Overall, Heather Lee has a strong background in marketing, content strategy, branding, and leadership roles.

Heather Lee attended the University of Southern California and obtained a Bachelor of Arts (B.A.) degree in Anthropology in 2012. Heather also completed a Bachelor of Arts (B.A.) degree in Communications at the same university in 2012.

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Timeline

  • Director Of Brand Marketing

    March 1, 2022 - present

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