Keith Parsons

Keith Parsons has over two decades of experience in commercial and pricing roles, primarily at British Gas, where employment began in September 2003. Currently serving as Head of Commercial for Protection & Maintain, Keith has held various positions including Commercial Lead and Change Delivery Manager, focusing on product and pricing changes. Throughout the career, Keith has been a subject matter expert in major pricing transformations and has managed core projects aimed at enhancing customer lifetime value. Prior experience includes a role as Sales Planning Analyst at Ford Motor Company, specializing in sales analysis and forecasting. Keith holds a Bachelor's degree in Business Studies from the University of Hertfordshire.