Lisa Licht

Lisa Licht is the founder and advisor of Licht Consulting, established in November 2018, where partnership with businesses and leaders focuses on unlocking potential through strategic planning, branding, digital strategy, and executive coaching. Prior to this, Licht served as Chief Marketing Officer at Live Nation from February 2016 to November 2018, leading marketing initiatives during significant growth in the live music industry. Licht's extensive experience includes roles as EVP of Marketing & Strategic Partnerships at Yahoo, where a focus on live content and influencer marketing was emphasized; SVP of Global Promotions and Marketing Partnerships at Hasbro, contributing to the launch of the company’s Entertainment Division; and EVP of Global Marketing Partnerships at 20th Century Fox, where landmark campaigns for blockbuster films were created. Licht's educational background includes an MBA from Thunderbird School of Global Management and a BA in Business/Managerial Economics from UC Santa Barbara.