Strategic Market and Procurement

The Strategic Market and Procurement team at Business Finland is tasked with overseeing market strategies, procurement processes, and customer insights across various regions. Their responsibilities include identifying and capitalizing on market opportunities in the Middle East, Asia-Pacific, and Europe, managing procurement activities to ensure efficiency and compliance, and providing strategic advice on consumer and health industry trends. This team also plays a critical role in collating customer insights to guide Finnish companies in their internationalization and innovation endeavors.