LU

Lyda Rodríguez Urrutia

Head Of Marketing at Caja de Ahorros

Lyda Rodríguez Urrutia has a diverse range of work experience in marketing and communications. Lyda most recently worked as the Head of Marketing at Caja de Ahorros. Prior to this, they worked as a Regional Product Manager at Samsung Electronics and as a Brand Manager at Spirits Wine Group. Lyda also gained experience in digital marketing and content editing as a Regional Digital Marketing Specialist & Content Editor at SeaLand. Additionally, Lyda has worked as a Brand Manager Junior in the beauty, health, and skincare category at Johnson & Johnson Central America and Dominican Republic, and as a Commercial Assistant at Grupo Semusa Consulting. Lyda has also held roles as a Benefits Consultant at Semusa and as a Knowledge Communications and Research Intern at UNDP. Lyda began their career as a Communications Intern at the World Food Programme.

Lyda Rodríguez Urrutia completed their education as follows: from 2008 to 2012, they obtained a Bachelor of Science in Management/Business Administration and a Bachelor of Science in Strategic Communications from the University of the Ozarks, with a minor in Marketing. Later, in 2014 to 2015, they pursued a Master of Business Administration (MBA) in Business Administration and Management, General from Florida International University.

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Timeline

  • Head Of Marketing

    September, 2019 - present

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