Geoff K.

Geoff K. is a seasoned integrated marketing leader with extensive experience across various media and marketing roles. Currently serving as the Director of TV Media at Carewell since April 2024, Geoff has previously held senior positions including Senior Manager of Video & Offline Media at Upwork and Chief Marketing Officer at DOGTV. With a robust background in media planning and investments, Geoff has successfully built in-house media teams at Chewy, where significant achievements included creating end-to-end media strategies and establishing key external relationships. A history of driving substantial revenue growth for major clients like Verizon Wireless during tenure at Hill Holliday and Bose at Arnold Advertising highlights Geoff's expertise in optimizing multi-million dollar campaigns. Education includes a BA in Communications from Hofstra University.