Cassidy Sanderson

Cassidy (Cas) Sanderson is an experienced professional in eCommerce and digital marketing, currently serving as Brand Director and Head of Innovation at Cartograph. Sanderson co-founded an Amazon Consulting Agency to assist businesses in optimizing their performance on Amazon. Previous roles include Senior Director of eCommerce at HighKey, where significant growth and profitability were achieved, and various positions focused on Amazon strategy, product launches, and marketing initiatives across multiple companies. Sanderson holds a Master's degree in Marketing Management from Esade and a Bachelor's degree in Applied Sociology/Computer Science from Texas State University.