Gabriela Cinelli

Gabriela Cinelli has an extensive background in design and branding. Gabriela has worked as a Lead Designer at Via, where they oversaw the visual identity and execution of multiple campaigns for a major retail company. Prior to that, they served as a Lead Designer at Dafiti, managing branded content design and collaborating with global brands. Gabriela also worked as a Digital Designer at Cia. Hering, focusing on user experience and ad creatives. Additionally, Gabriela has experience as a Junior Digital Designer at Rosset Têxtil, where they maintained the e-commerce platform's visual identity and collaborated on CRM strategies. Gabriela worked as a Junior Special Projects Designer at Grupo Bandeirantes de Comunicação, contributing to data visualization and strategic decision-making. In their early career, Gabriela worked as a Junior Digital Designer at ODW and as a Special Projects Assistant at Editora Globo, where they planned and executed branded content projects for prestigious publications.

Gabriela Cinelli completed their Bachelor of Arts in Advertising and Marketing with a focus on Creative Direction at ESPM Escola Superior de Propaganda e Marketing from 2013 to 2016. Gabriela then pursued a Postgraduate degree in Digital Design at Centro Universitário Belas Artes de São Paulo from 2017 to 2019, specializing in Digital Design and UX. Additionally, they gained knowledge in User Experience Design through a course at the Georgia Institute of Technology in 2017. In 2016, Gabriela completed a course in Elementary Web Design - Front-end Development: HTML and CSS at Centro Universitário Belas Artes de São Paulo. Gabriela also holds certifications in Design Leadership, Business Design, Consumer Experience Design, Design System & UI, Lean Product Design, and TGI - Target Group Index from Panamericana Escola de Arte e Design and Kantar IBOPE Media.