Russell Ford (Rusty)

Russell (Rusty) Ford has extensive experience in marketing and advertising. Russell (Rusty) started their career as an Account Executive at Temerlin McClain in 1988. Ford then worked at American Airlines, where they held positions such as Manager of Advertising and Manager of Special Market Promotions. At American Airlines, they managed major sports sponsorships and directed the company's involvement with World Cup Soccer. Ford later joined America West Airlines (now known as US Airways) as the Senior Director of Advertising and Promotions, overseeing strategic marketing communications and brand management. In 2000, they joined Reliant Energy as the Vice President of Advertising and Brand Equity, where they developed mass communications and managed relationships with advertising agencies. Ford then worked as a Principal and Senior Consultant at Carousel Marketing, a marketing consultation firm specializing in advertising and sports sponsorships. Most recently, they served as the Chief Marketing Officer at AdSport, Inc. and the Senior Vice President of Marketing at ChampionManagement.

Russell (Rusty) Ford pursued their higher education from 1981 to 1986 at the University of Oklahoma. In this tenure, they successfully earned a Bachelor of Business Administration (BBA) degree with a specialization in Marketing and Advertising.