Sarah Hoffmann

Sarah Hoffmann has a wealth of experience in the field of marketing and business development. Sarah began their career at Deloitte as a Manager in the Consumer Business Practice, where they worked from 1994 to 2000. Sarah then moved on to McKesson, where they served as VP Finance from 2000 to 2002. Sarah then joined Converse, a subsidiary of Nike Inc., holding various Vice President positions in Global Finance, Apparel, Accessories, and Retail until 2010. Sarah then worked at Cole Haan as the Vice President of Strategic Planning & Business Development in 2010 and at AlixPartners as the Retail Director and Interim CMO from 2012 to 2015. Sarah later served as the Senior Vice President of Strategy & Performance Marketing at J.Crew from 2015 to 2017. Sarah then became the Chief Marketing Officer at Drybar from 2018 to 2020, and at Jenny Craig from 2020 to 2022. Most recently, they worked as the Interim CMO and Head of International & Amazon Consultant at The GLD Shop in 2022 before taking on their current role as the Chief Marketing Officer of Chapter Aesthetic Studio at The Aspen Group starting in 2023.

Sarah Hoffmann earned a Bachelor of Science (BS) degree in Accounting with Honors from the University of Oregon. Sarah also possesses certification as a Certified Public Accountant granted by the California Board of Accountancy.