Alia Witherspoon

Global Director | Digital Marketing & Demand Generation at CIBT

Alia Witherspoon has a diverse range of experience in marketing and digital strategy. Their most recent role was as a Global Director of Digital Marketing & Demand Generation at CIBT. Prior to that, they worked as a Director of Brand Marketing at Women's Care, where they led brand strategy and collaborated with operations to drive growth. Alia also worked as a Director of Brand Strategy at Holiday Inn Club Vacations, where they led brand and marketing strategy efforts and developed marketing campaigns to drive onsite growth. Before that, they served as a Senior Manager of Digital Marketing Strategy at AdventHealth, where they managed the digital marketing portfolio and developed multi-channel strategies for growth. Alia has also held positions as a Director of Digital Marketing at NeuLion, a Marketing Manager at Orlando Health, a Marketing Account Executive at TD SYNNEX North America, and a Marketing Analyst at Catalina Marketing.

Alia Witherspoon holds a Master of Science (M.S.) degree in Marketing from the University of Tampa - John H. Sykes College of Business. Prior to that, they obtained a Bachelor of Arts (B.A.) degree in Advertising and Psychology from the University of South Florida.

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