Danielle Koffer has a diverse work experience in the media and marketing industry. Danielle started their career as an Assistant Media Planner at Jordan, McGrath, Case and Taylor in 1997. Danielle then moved on to JWT as a Media Planner before joining Initiative as a New Business Manager in 2000. Danielle worked at American Express as a Manager of Media and Sponsorship Marketing from 2001 to 2003, where they oversaw multiple projects and won a Ring of Reward. Danielle then joined Media Planning Group as a VP and Account Director, where they worked from 2002 to 2005. At Mindshare, Danielle held various roles from 2005 to 2018, including Group Planning Director, Managing Director of Communications Planning, and Managing Director of Client Leadership for Land Rover and Unilever. Danielle joined Colgate-Palmolive in 2015 as the VP of Global Marketing and Communications. Most recently, Danielle has been working at CMI Media Group as the EVP and Group Client Lead since 2023.
Danielle Koffer completed their education history with a Master of Science degree in Corporate Public Relations from Boston University in 1997. Prior to that, they obtained a BA degree in Literature and Rhetoric from Binghamton University in 1996. In addition to their formal education, Danielle Koffer has also obtained certification from the INSEAD Executive Education in "The Next Mindshare INSEAD Programme" in 2021.
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