Full-time · Bellevue, United States
Cognitiv leverages deep learning artificial intelligence to build custom algorithms that more accurately and efficiently predict consumer purchase behavior. Each marketer has a unique set of goals, which is why Cognitiv created NeuralMind, a deep learning platform capable of automatically building custom algorithms that simultaneously consider the user, the context, the message, and the campaign objectives. We combine deterministic data and advanced processing techniques to continuously train these algorithms as they optimize our clients’ key performance indicators (KPIs), predicting consumer behavior in order to autonomously drive full-funnel marketing performance at scale.
We are looking for a Senior Campaign Strategist with significant performance marketing experience and thorough knowledge of ad tech to contribute to the growth of our business by becoming an expert on our product capabilities, directly managing our strategic campaigns, and contributing to the development of the campaign management team.
This role will operate within the Campaign Management team which is a new team within the Science department. Science is responsible for campaign performance because the Science team develops the deep learning models, bid algorithms and control systems that operate campaigns. These models, algorithms and control systems are constantly evolving to accommodate increasing numbers of campaigns with an increasing variety of marketing KPIs. The Campaign Management team is responsible for using these cutting edge tools to ensure that Cognitiv delivers maximum campaign performance.
The Senior Campaign Strategist will directly manage our strategic campaigns which include high impact campaigns as well as new campaign types. This role will be on the frontlines of our deep learning-driven advertising campaigns. The role will involve working closely with a team of data scientists and analysts to maximize campaign efficiency and will be in close communication with our Sales and Client Success Departments.
The role is expected to significantly influence the operations of the team as we constantly evaluate and improve to accommodate consistently high campaign performance as we grow. It will work closely with our Automation Team to ensure efficient and scalable campaign operations.
We are looking for candidates who are excited about working in a fast-paced environment at a rapidly growing company and are ready to take on the challenge of building cutting edge deep learning, AI applications.
This position can be located in either New York City or Bellevue, WA with a hybrid work schedule of 3 days in office (Mon/Tue/Wed) and 2 days remote (Thursday/Friday)
Responsibilities
Requirements
Salary
Open roles at Cognitiv