Vijay Kumar

Vijay Kumar has a diverse work experience in marketing and digital marketing roles. Vijay is currently serving as the Director of Marketing at ColorTokens Inc. and has been in this position since November 2023. Prior to this, they worked as the Director of Marketing at Contentstack from March to October 2023.

Before their current roles, Vijay held various positions at different companies. Vijay worked as a Digital Marketing Manager - Mid-market and Enterprise at Freshworks from May 2021 to February 2023. During this time, they played a crucial role in driving brand recognition and growth for Freshservice and Freshdesk. Vijay achieved significant growth in performance metrics through strategic brand and demand generation campaigns.

Vijay also had a long tenure at Honeywell, starting as a Marketing Specialist and eventually becoming a Global Marketing Leader in the field of Industrial Cybersecurity and PMC. Vijay worked at Honeywell from November 2012 to May 2021, handling marketing communications and contributing to the growth of the business.

Prior to their time at Honeywell, Vijay had experience in digital marketing roles at CyberMedia India Ltd. and Stylus Systems Pvt. Ltd., where they handled online marketing, audience acquisition, and internet marketing activities.

Vijay's work experience also includes a sales trainee position at a leading FMCG & Telecom company from June 2009 to March 2010, where they oversaw product distribution and market share development.

Overall, Vijay Kumar has demonstrated expertise in marketing, digital marketing, and leadership roles in various industries.

Vijay Kumar holds an MBA degree in Marketing from Atria Centre for Management and Entrepreneurship, Atria Institute of Technology. Vijay also has a BBM degree in Management from S.B. College of Business Management, Gulbarga. Additionally, they have obtained various certifications including LinkedIn Content and Creative Design, Product Led Growth 2023, Product-Led Growth Fundamentals Certification, SaaS Marketing: SaaS Startup, Lead Generation, Lean Startup, Demandbase One ABM Foundations, Google Ads Search Certification, Display & Video 360, Google Ads Display Certification, Account-Based Marketing Foundations, LinkedIn Marketing Strategy, Google Ads Video Certification, Inbound Marketing Certified Professional, Six Sigma - Green Belt, and Twitter Advertising 2020.